AzoogleAds Reports Nearly 46 Billion
CPA Impressions and 10 Million Unique Transactions, Underscoring Its
Position as Leading CPA Advertising Network.
AzoogleAds (www.AzoogleAds.com), a
leader in performance-based online advertising, today announced that
during the first two quarters of 2005, the company improved revenue
and EBITDA by more than 100 percent as compared to the first half
of 2004. In 2004, AzoogleAds' revenues surged to $64 million.
In the first half of 2005, the AzoogleAds
Network, which has more than 7,000 websites and publishers, generated
approximately 46 billion cost-per-action (CPA) impressions. It generated
461 million unique click-throughs and facilitated almost 10 million
transactions or sales from January to June 30th. These metrics illustrate
that the AzoogleAds Network is one of the industry's largest CPA networks.
Much of this growth is attributable
to AzoogleAd's fraud-proof model in which the company pays publishers
only when verified actions are generated. This model enables AzoogleAds
to deliver one of the most cost-effective and risk-free advertising
tools available to customers such as eBay.com, Omaha Steaks, Netflix,
True.com, Stamps.com, MatchNet, and Ask Jeeves.
"Our focus on maximizing revenue
and guaranteeing return on investment for both advertisers and publishers
has enabled AzoogleAds to grow into one of the industry's largest
CPA ad networks," said Joe Speiser, AzoogleAds co-founder. "That
volume and reach, coupled with the quality of leads generated and
a performance-based model, deliver a return on advertising dollars
unmatched by other providers and other advertising vehicles.
"Specializing in all forms of online
media, AzoogleAds offers high-impact direct marketing response and
fast return on investment through banner network and site-specific
advertising, online promotions, data-capture and co-registration programs,
campaign management and advertising measurement. A pioneer in the
performance-based advertising industry, recent network metrics illustrate
that AzoogleAds has the largest network of quality traffic, with network
partners reaching billions of impressions monthly.
The online advertising industry continues
to grow exponentially, mushrooming to $2.8 billion in first-quarter
revenues, according to the Interactive Advertising Bureau. And the
rate doesn't seem to show signs of slowing. Forrester Research predicts
that online advertising will increase by 23 percent, reaching $14.7
billion in 2005, and growing to $26 billion by 2010.
"The rapid growth we've experienced
is a good illustration of the industry's trend toward allocating more
and more of the ad budget toward new and more measurable forms of
advertising that fuel amazing growth," said Alex Zhardanovsky,
AzoogleAds co-founder. "The model of the AzoogleAds Network enables
us to offer effective solutions for clients and positions us to capitalize
on this industry growth and maintain our leadership position."
About Azoogle
AdsAzoogleAds, founded in 2000, is a profitable
and rapidly growing online advertising network that delivers customers
and generates revenues for its customers. A pioneer in the performance-based
advertising industry, AzoogleAds now has the largest network of quality
traffic. This highly effective network coupled with proprietary technology
and unparalleled industry expertise enables the AzoogleAds team to
deliver the most comprehensive and cost-effective strategic online
marketing campaigns for advertisers of all sizes and across all industries.
For publishers, AzoogleAds provides
high-impact campaigns that enable publishers to maximize earnings
on their inventory. AzoogleAds customers include eBay.com, Omaha Steaks,
Netflix, True.com, Stamps.com, MatchNet, Ask Jeeves and Intermix,
among others. The company is privately held and venture backed by
TA Associates and the Stripes Group. For more information, please
visit AzoogleAds' website at www.AzoogleAds.com.
Contacts AzoogleAds
Regina Barboza (Media), 973-313-1689
press@AzoogleAds.com
